Hello everyone - we have some updates on our sizzle reels which are useful for social media engagement, specifically targeting Facebook and Instagram. A few things we noticed on these social media sites were a) the default format for marketing videos are in square format, and b) the audio is muted which requires captions for any dialogue. As a result, we have some new assets that are specifically formatted for social and include subtitles to enable viewers to read the voiceover when the default sound is muted. Furthermore all of our sizzles for each film have subtitle files which end in .srt. The sizzle for HP3 is an example of what these videos look like with captions (if you don't see captions click the 'gear' icon and check the box for captions):

The captions are now located in the sizzle folders. You can see the subtitle file is named "HP1_INTL_Sizzle.en_US.srt".

You add this to any video asset on Facebook by clicking the 'Captions' tab in the settings of any video.

Obviously adjust the default language setting to whatever is needed, and upload whatever .SRT file you have with the approved asset provided by marketing.

For the square formatted sizzles (with captions), you can find those in the Social Media Art & Copy folders for each film.

HP1 (USA) - Social Media Art & Copy https://goo.gl/6N13bT
HP1 (USA) - Sizzle Reel & B-Roll https://goo.gl/WcHdbQ

HP1 INTL - Social Media Art & Copy https://goo.gl/J9xZjF
HP1 INTL - Sizzle Reel & B-Roll https://goo.gl/2v9w84

HP2 - Social Media Art & Copy https://goo.gl/3DoqTN
HP2 - Sizzle Reel & B-Roll https://goo.gl/xLmEYa

HP3 - Social Media Art & Copy https://goo.gl/dRHaoU
HP3 - Sizzle Reel & B-Roll https://goo.gl/xzsyP3

HP4 - Social Media Art & Copy https://goo.gl/gpjzTJ

HP5 - Social Media & Copy https://goo.gl/MSXXRb

HP6 - Social Media Art & Copy https://goo.gl/6jQZ8P

HP7 - Social Media Art & Copy https://goo.gl/7vBU9y

HP8 - Social Media Art & Copy https://goo.gl/49Kra4